Identity System

May 6, 2012

Identity System

The identity was created for a korean cosmetics company. I think the design is successful as their target audience is young women and the logo is girly and cute. It almost gives off doll-like effect as if to make customers feel young and pretty.

http://www.etudehouse.com/eng/brand/brand.jsp#wrap

Look at this!

May 6, 2012

Look at this!

Another piece by the french graphic designer Jean Jullien. I find the piece to reflect how society functions these days.

Look at this!

May 6, 2012

Look at this!

This is a piece by the graphic designer Jean Jullien, a master at the Royal College of Art, and an independent designer in his spare time. His work involves a lot of illustration. I found this piece to be very clever.

Information Design

April 17, 2012

Information Design

This is a graph, used to show who travelled to America in 2008. The work features a 3D graph which makes the information a little more interesting. The bars are also set in a similar setup as the American flag which I thought was creative as it represents who is making up the people of america. It was a piece featured by Department if Home Security.

Logos: Ambiguity of Pos/Neg Space

This is a logo for Mind That Works a Media and Marketing company. It was created by LE INANI, a non limits graphic and web design group. The logo presents the use of positive and negative space.

History of Graphic Design

February 23, 2012

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Paul Rand is a graphic designer best known for his corporate logo designs as seen above. He studied at the Pratt Institute (1929-1932), the Parsons School of Design (1932-1933), and the Art Students League (1933-1934). He was one of the originators of the Swiss Style of graphic design. Rand also taught design at Yale University. Rand was inducted into the New York Art Directors Club Hall of Fame in 1972. He designed many posters and corporate identities, including the logos for IBM, UPS and ABC and died of cancer in 1996.

BOOKS ON GRAPHIC DESIGN

February 16, 2012

The book I took a look at, Graphic Design Referenced, was very helpful in opening my eyes to new ideas and concepts that I was not exposed to prior. Something I found particularly interesting was the book’s section on Typography. I really never payed much attention to type in the past so i didn’t realize that there were so many difference styles and effects that they can have on a piece. I found it interesting to learn a little background information on the type as well.

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